Barcelona's first premium wellness & lifestyle festival

Activate.
Reset.
Feel Alive.

Two days. Two states. One experience.
SLS Hotel • Forum • Barcelona • June

Get Tickets → See Programme Partner With Us
27–28 June 2025
1,500
Expected guests
2
Full days
SLS
Luxury rooftop
Alive Wellness Festival
What is Alive

Wellness &
lifestyle festival

Alive is Barcelona's first premium two-day wellness experience — combining movement, recovery, music, and community in a luxury hospitality setting.

Wellness isn't just about calm or intensity. It's about the full range of how the body works. Some days you need energy and activation. Others — recovery, rest, and grounding.

01
Move
Energy, fitness & ice baths
02
Recover
Breathwork, mobility & healing
03
Connect
Pool, lounge & music
04
Experience
Biohacking & wellness tech
Programme

Two days,
two energies

Guests move freely through classes, activations, social areas, and the DJ stage. Continuous flow — no fixed peak moments.

Day 1 Move
Day 1 — Move27 June · 11:00–23:30

Energy.
Strength.

High-energy activation, fitness sessions, movement workshops, ice baths, and DJ-powered atmosphere from open to close. Ends with a rooftop afterparty.

Functional FitnessHIITDance MovementIce BathPilatesHydration BarRecovery LoungeAfterparty
11:00–12:30Arrival + Coffee Rave
12:30–17:15Classes + Main Experience
17:15–18:00Sunset Yoga Session
18:30–23:30Rooftop Afterparty
Day 2 Recovery
Day 2 — Recovery28 June · 11:00–18:00

Rest.
Restore.

Slower, more restorative sessions — breathwork, mobility, sound healing, and workshops focused on longevity and nervous system balance.

PilatesYogaStretching / BarreIce BathsMassageBiohackingBreathworkWellness Tech
11:00–12:30Arrival + Light Coffee Rave
12:30–17:15Recovery Classes + Experience
17:15–18:00Sunset Breathwork / Yoga
18:00Final DJ Set — Event Close
Our Audience

The right people.
The right energy.

Alive audience
Age 25–45 · Premium audience

Health-conscious consumers who invest in wellness and actively share their experiences.

Every attendee chose to spend their weekend on movement, recovery, and growth. They actively invest in wellness brands — and bring their networks.

Fitness Enthusiasts
Wellness Practitioners
Creative Professionals
Entrepreneurs
Digital Nomads
Hospitality & Lifestyle
Wellness-first
Actively invests in health and quality of life
Community-driven
Seeks shared experiences and real connection
Socially active
Creates content, influences peers, shares brands
Premium consumer
Experience-driven, values quality over price
Brand Activations

Show up where
it matters

All activations feel natural within the guest experience — never intrusive. Brands become part of the festival, not just a logo on a banner.

01
Hydration Stations
High-visibility touchpoints throughout both days
02
Coffee / Matcha Bars
Social hubs at arrival — prime dwell time
03
Recovery Lounges
High-dwell zones ideal for product discovery
04
Ice Bath Experiences
High-intensity viral moments with social capture
05
Wellness Tech Demos
Biohacking & recovery tech — direct brand talk
06
Beauty & Skincare
Post-workout lounges — natural brand integration
07
Product Sampling
Experiential discovery in the right mindset moment
08
Fitness Zones
Co-branded sessions, equipment, stage naming
09
Biohacking Activations
Premium positioning with a high-intent audience
SLS Hotel Barcelona
SLS Hotel
Barcelona
Rooftop · Barcelona · Spain
The Venue

SLS Hotel
Barcelona

Hosted on the iconic SLS Hotel Barcelona rooftop — an ultra-premium backdrop for partners and guests. This isn't a gym or studio. It's a luxury hospitality destination.

Dates
27–28 June
Location
SLS Rooftop BCN
Day 1 hours
11:00–23:30
Day 2 hours
11:00–18:00
Rooftop PoolLuxury Setting Outdoor StagesLounge Areas
Presale Now Open

Secure your
spot now

Register for presale access and be first to get your tickets — 27–28 June at SLS Hotel Barcelona.

Early access before public sale
27–28 June · SLS Rooftop Barcelona
~1,500 guests · Limited capacity
All classes & activations included
Presale Open27–28 June 2025
Alive Wellness Festival
SLS Hotel Barcelona · Rooftop
✦
2-day festival pass
All classes & activations included
Rooftop afterparty access (Day 1)
Limited presale capacity
Register for Presale →
Free to register · Tickets confirmed by email
Partner With Alive

Let's build something
great together

1,500 health-conscious premium consumers. Two days of peak engagement. Get in front of the audience that matters.

Get In Touch See Activations
Get In Touch

Partner
enquiries

Tell us who you are and what you're looking for. We'll come back within 48 hours with a tailored proposal.

contact@alivefestival.org
@alive.barcelona
Barcelona, Spain

✓ Message sent! We'll be in touch within 48 hours.